From what i read in chapter 12 i think that it was very helpful and informative. I like what he talks about and how he explains the misconceptions of science. He backs his opinions up with facts and explanation. Its important to look at all the facts before you make a decision. Most people dont pay attention to detail and facts and what someone says or something they heard they take it as fact. This article will help me in this class when i write my technical speeches. I hope to better explain my point and make it understandable to non technical people. Its also important to not use alot of technical terms or jargon becaue not everyone knows what they mean.